Blog

Insights, updates, and industry trends from the Supplyco team. Stay informed about the latest in AI-powered sales intelligence for manufacturing.

The Sales Metrics Every CNC & Industrial Equipment Vendor Must Track
Sales IntelligenceIndustry Trends

The Sales Metrics Every CNC & Industrial Equipment Vendor Must Track

CNC sales isn't about volume—it's timing and quality. Track pipeline coverage, win rates, and lifecycle data to shift from reactive RFQs to proactive growth.

By Supplyco
Our Bold Predictions for AI in Manufacturing B2B Sales in 2026
AI & MLManufacturing

Our Bold Predictions for AI in Manufacturing B2B Sales in 2026

Our bold predictions for AI in manufacturing B2B sales in 2026. From data quality reckonings to consultative AI partnerships, here's what separates winners from losers.

By Supplyco
The ROI Case for AI in B2B Sales: Real Numbers from Industrial Revenue Teams
AI & MLManufacturing

The ROI Case for AI in B2B Sales: Real Numbers from Industrial Revenue Teams

AI in B2B sales delivers measurable ROI for manufacturers: 10 hours saved per rep weekly, 20-30% conversion lift, and 14-34x returns. Real numbers from 15+ deployments.

By Supplyco
Why Traditional CRM Isn't Enough for Modern Manufacturers (And What to Do About It)
AI & MLSales Intelligence

Why Traditional CRM Isn't Enough for Modern Manufacturers (And What to Do About It)

Traditional CRM tracks what happened. Modern manufacturers need AI intelligence to predict what's next—before competitors see the opportunity.

By Supplyco
The Future of AI in Manufacturing Sales (2026 and Beyond)
AI & MLManufacturing

The Future of AI in Manufacturing Sales (2026 and Beyond)

Discover how AI is reshaping manufacturing sales by improving timing, focus, and execution through predictive prospecting, automation, and real-time intelligence.

By Supplyco
AI-Powered Sales Enablement: Prioritizing Your Best Manufacturing Prospects
AI & MLManufacturing

AI-Powered Sales Enablement: Prioritizing Your Best Manufacturing Prospects

For manufacturing sales teams navigating supply chain disruptions and changing buyer expectations, explore how AI-driven sales enablement provides an edge.

By Supplyco
Beyond Your CRM: How External Data Unearths Hidden Manufacturing Prospects
ManufacturingSales Intelligence

Beyond Your CRM: How External Data Unearths Hidden Manufacturing Prospects

This post highlights the power of external data enrichment in revealing sales opportunities that internal CRM data might miss.

By Supplyco
 Data-Driven ICP Development: Refining Your Ideal Customer Profile in Manufacturing
AI & MLManufacturing

Data-Driven ICP Development: Refining Your Ideal Customer Profile in Manufacturing

This post describes how manufacturing companies can use data to define and refine their Ideal Customer Profile for smarter targeting.

By Supplyco
Amplify Trade Show ROI for Manufacturers with Data-Driven Insights
ManufacturingSales Intelligence

Amplify Trade Show ROI for Manufacturers with Data-Driven Insights

This post discusses strategies to maximize return from manufacturing trade shows using data and analytics.

By Supplyco
Next-Gen Field Sales: Predictive Prospecting Strategies for Manufacturing Teams
AI & MLManufacturing

Next-Gen Field Sales: Predictive Prospecting Strategies for Manufacturing Teams

This post outlines how predictive analytics can revolutionize field sales in the manufacturing sector.

By Supplyco
Machine Learning Lead Scoring: Boosting Manufacturing Sales Conversions
AI & MLManufacturing

Machine Learning Lead Scoring: Boosting Manufacturing Sales Conversions

This post focuses on how machine learning–based lead scoring can increase conversion rates in B2B manufacturing sales.

By Supplyco
Maximize Your TAM: Data-Driven Market Mapping for Manufacturers
AI & MLManufacturing

Maximize Your TAM: Data-Driven Market Mapping for Manufacturers

This post details how to fully map your Total Addressable Market using data and analytics, so manufacturing businesses can seize every growth opportunity.

By Supplyco
From Data to Deals: How Digital Transformation is Reinventing Manufacturing Sales
AI & MLManufacturing

From Data to Deals: How Digital Transformation is Reinventing Manufacturing Sales

This post paints a big-picture view of how digital transformation is changing B2B sales in the manufacturing industry.

By Supplyco
Predictive Prospecting in Manufacturing: How AI Uncovers High-Value Leads
AI & MLManufacturing

Predictive Prospecting in Manufacturing: How AI Uncovers High-Value Leads

This post explains how predictive prospecting powered by AI helps manufacturing firms zero in on the most promising prospects.

By Supplyco